Oceania Cruises has introduced the appointment of Frank Del Rio Jr. as Main Revenue & Advertising and marketing Officer for the model.
As Chief Gross sales & Marketing and advertising Officer, Del Rio will be liable for all income and marketing pursuits throughout the world and direct the groups centered in the brand’s workplaces in Miami, Southampton, Sydney, and Sao Paulo, the company reported.
This appointment marks Del Rio’s return to the firm and a continuation of his 14-year tenure, which ran from 2003 via 2017.
Throughout his time at Oceania Cruises, Regent 7 Seas Cruises, and eventually at Norwegian Cruise Line Holdings, the company stated that Del Rio rose to the rank of Senior Vice President and led all elements of Port and Vacation spot Providers together with Onboard Earnings.
All through this time period, Del Rio spearheaded leaps in innovation and product development, realized sizeable fiscal efficiencies and organizational synergies, and drove record-breaking and marketplace-top outcomes in the kind of income boosts.
“I am delighted to incorporate Frank and his numerous abilities to the by now stellar group at Oceania Cruises. His passion, enthusiasm, and working day-a single familiarity with the manufacturer, our guests, and our journey associates will acquire us from strength to power,” stated Howard Sherman, President & CEO of Oceania Cruises.
Del Rio is well acquainted with the line’s vacation companions and the retail distribution network that drives the market. Around the class of his job, he has worked intently with numerous of the prime journey providers this sort of as Go Upcoming, Food stuff & Wine Trails, and Virtuoso Vacation Community to build new and one of a kind place applications for their clientele.
“I’m thrilled to be returning to a brand name that I am so really passionate about and is embedded in my DNA. I’m also eager to reconnect with the greatest revenue and advertising staff in the market,” said Frank Del Rio Jr. “Oceania’s successes are usually imitated but hardly ever replicated and I glance ahead to many far more of these terrific successes as we evolve and expand the acclaimed Oceania Cruises manufacturer,” added Del Rio.
Most just lately, Del Rio has been included in the non-public equity, finance, and tech areas, exactly where he was included throughout a extensive spectrum of products and industries, which include AI, telecommunications and 5G community options, health care, and authentic estate advancement. A consistent thread across all of his experiences in these realms was electronic transformation and disruption.
Del Rio resides in Florida with his wife and two young children. An ardent philanthropist, Del Rio devotes much of his free time to fundraising and volunteer work for many charities and nonprofits that deliver assistance to these considerably less lucky.