10-Yr Advertising Chief Joins eHealth Senior Leadership Team
SANTA CLARA, Calif., Sept. 8, 2022 /PRNewswire/ — eHealth, Inc. (Nasdaq: EHTH) (eHealth.com), a foremost on-line personal health and fitness insurance market, nowadays announced the appointment of Michelle Barbeau as Chief Internet marketing Officer.
“We are really pleased with the large caliber of executives becoming a member of our organization to function facet-by-aspect with the skilled eHealth veterans who lead our small business,” suggests eHealth CEO Fran Soistman. “Ms. Barbeau’s knowledge of health care, omni-channel engagement, and customer advertising and marketing is extremely important as we start off a countdown to the Yearly Enrollment Period of time in Oct.”
“eHealth aids hundreds of thousands of individuals quickly come across the correct substantial high-quality, most economical wellness insurance policies plan for their requires,” states Ms. Michelle Barbeau. “I’m thrilled to sign up for these an fascinating business that takes an innovative technique to continually extend and strengthen the shopper encounter.”
Ms. Barbeau is a proven leader with a wealth of experience in the healthcare business. She arrives to eHealth from Ableto, a supplier of virtual psychological health products and services, where she led their marketing and advertising and communications method with a concentrate on designing customized experiences that drive loyalty and high ROI. Prior to this, she served four several years as a Vice President at UnitedHealthcare, exactly where she reworked a team targeted on employer and specific member engagement. She also served 8 yrs in promoting administration roles at Common Mills.
eHealth, Inc. (Nasdaq: EHTH) operates a main well being coverage market at eHealth.com and eHealthMedicare.com with engineering that provides customers with wellbeing insurance policy enrollment methods. Due to the fact 1997, we have connected extra than 8 million users with quality, very affordable wellness insurance policies, Medicare options, and ancillary plans. Our proprietary market provides Medicare Benefit, Medicare Supplement, Medicare Section D prescription drug, individual, spouse and children, little organization, and other ideas from close to 200 overall health coverage carriers throughout fifty states and the District of Columbia.
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